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PGAM Rtb
Features
| Bidder Code |
pgamrtb |
Prebid.org Member |
no |
| Prebid.js Adapter |
yes |
Prebid Server Adapter |
yes |
| Media Types |
display, video, native |
Multi Format Support |
will-bid-on-one |
| TCF-EU Support |
no |
IAB GVL ID |
check with bidder |
| GPP Support |
check with bidder |
DSA Support |
check with bidder |
| USP/CCPA Support |
yes |
COPPA Support |
yes |
| Supply Chain Support |
yes |
Demand Chain Support |
check with bidder |
| Safeframes OK |
check with bidder |
Supports Deals |
check with bidder |
| Floors Module Support |
no |
First Party Data Support |
no |
| Endpoint Compression |
check with bidder |
ORTB Blocking Support |
yes |
| User IDs |
all |
Privacy Sandbox |
check with bidder |
| Prebid Server App Support |
check with bidder |
|
|
Note
PGAM Rtb Bidding adapter requires setup before beginning.
Bid Params
| Name |
Scope |
Description |
Example |
Type |
host |
required |
Ad network’s RTB host |
'pgamrtb.com' |
string |
publisherId |
required |
Publisher ID |
12345 |
integer |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_pgamrtb |
hb_bidder_pgamrtb |
hb_adid_pgamrtb |
hb_size_pgamrtb |
hb_source_pgamrtb |
hb_format_pgamrtb |
hb_cache_host_pgamrt |
hb_cache_id_pgamrtb |
hb_uuid_pgamrtb |
hb_cache_path_pgamrt |
hb_deal_pgamrtb |
|
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